Author: Sharkov F.I., Mikhailov V.A., Mikhailov S.V.
Communicology. 2019. Vol.7. No.1
Sharkov Felix Izosimovich, Dr. Sc. (Soc.), professor at the Department of sociology, MGIMO (U) MFA of the Russian Federation;
Mikhailov Valery Alekseevich, Dr Sc. (Philos.), prof., head of the Department of sociology;
Mikhailov Sergey Valerievich, Cand. Sc (Philos.), associate prof. at the department of sociology, Tver State University. Address: 170000, Russia, Tver, ul. Zhelyabova, 33. Tver state University. Department of Sociology.
Abstract. The paper represents a review a range of theories of the relationship between public opinion and communication, offering insight into a variety of interpretations of the term «public opinion». The authors analyze various approaches to the theory of public opinion, the influence of mass media on public opinion, as well as the role played by public opinion in a democratic society. The text employs several scientific treatises to discuss some questions of communication related to public opinion and provides a review of recent findings from research carried out by most prominent scholars. An introduction of contemporary scholarship, currently not available in Russian, exposes readers to a diversity of approaches and perspectives.
Keywords: communication, convergent media, public opinion, public, mass media
Text: PDF
For citation: Sharkov F.I., Mihajlov V.A., Mihajlov S.V. Public Opinion: information and communication aspect. Communicology (Russia). 2019. Vol. 7. No.1. DOI 10.21453/2311-3065-2019-7-1-66-77.
References
Atkin C.K. (1990). Mass Communication and Public Health: complexities and conflicts.
Bianco W., Canon T. (2013). Public Opinion. In: American Politics Today. 3rd ed. New York: W.W. Norton.
Breznau N. (2016). Positive Returns and Equilibrium: Simultaneous Feedback between Public Opinion and Social Policy. Policy Studies Journal. DOI:10.1111/psj.12171.
Bryce J. The Nature of Public Opinion http://pscourses.ucsd.edu/ps200b/Bryce%20 American%20Commonwealth%20Edited.pdf.
Consent. New York: Guilford Press.
Cooley C.H. (1907). Social Consciousness. In: Publications of the American Sociological Society, 1: 97-109.
Cooley C.H. (1964). Class and American Sociology: from Ward to Ross. New York: Octagon Books. Crespi I. (1969). Toward a definition of attitude. P. 31-35 in Conrad R. Hill (ed.), Insights into Applied Behavioral Research. Kingston, R.I.: College of Business, University of Rhode Island.
Druckman J.N. (2009). Presidential Responsiveness to public opinion. The Oxford Handbook of American Presidency: 454. DOI:10.1093/oxfordhb/9780199238859.003.0008.
From critical theory to the theory of communicative action. Evolution of the views of Jürgen Habermas. Texts (2001) / Translation, compilation and notes by A.Y. Alkhasova. Ulyanovsk: UlSTU (In Rus.).
Glasser T.L., Salmon T.S. (eds., 1995). Public Opinion and the Communication of
Habermas J. (1989). The Structural Transformation of the Public Sphere (Strukturwandel der Öffentlichkeit, Neuwied 1962).
Hegel G.V.F. (1990). The Philosophy of Law / G.V.F. Hegel, transl.D.A. Kerimov and V.S. Nersesyants. M.: Mysl (In Rus.).
Katz E, Ali C., Kim J. (2014). Echoes of Gabriel Tarde: What We Know Better or Different 100 Years
Later. Los Angeles: USC Annenberg Press.
Key V.O. (1961). Public Opinion and American Democracy. Knopf.
Lieberman, D. A. (2001). Using interactive media in communicationcampaigns for children and
adolescents. In R. E. Rice & C. K. Atkin(Eds.), Public communication campaigns (3 ed.). Thousand Oaks:Sage publications.
Lippmann, Walter (1922). Public Opinion. New York: Harcourt, Brace and Company. Retrieved 3
May 2016 – via Internet Archive.
Mackinnon W. (1828). On Public Opinion in Great Britain and other parts of the World. London. Mikhailov V.A. (2018). On the question of the nature of public opinion: a communicative approach. Communicology: electronic scientific journal. Vol. 3. No 3 (In Rus.).
Milyukov P.N. (1995). Essays on the history of Russian culture. In 3 vols. Volume 3. Moscow (In Rus.).
Necker J. (1788). De l’importance des opinions religieuses. Londres, Paris.
Papadakis E. (1992). Public Opinion, Public Policy and the Welfare State. Political Studies, 40 (1): 21–37. DOI:10.1111/j.1467-9248.1992.tb01758.x.
Pierson P. (2000). Increasing Returns, Path Dependence, and the Study of Politics. The American Political Science Review, 94 (2): 251–267. DOI:10.2307/2586011. JSTOR 2586011.
Powell N.J. (1951). Anatomy of Public Opinion. New York: Prentice-Hall.
Shamir J., Shamir M. (2000). The Anatomy of Public Opinion. University of Michigan Press. Shapiro R. (2011). Public Opinion and American Democracy. Public Opinion Quarterly. 75 (5): 982–1017. DOI:10.1093/poq/nfr053.
Soroka S., Wlezien C. (2010). Degrees of Democracy: Politics, Public Opinion and Policy. Cambridge: Cambridge University Press.
Speier H. (1950). Historical Development of Public Opinion. American Journal of Sociology, Vol. 55, No. 4: 376–388. DOI:10.1086/220561. JSTOR 2772299.
Stichwe R.K. (1999). On the Genesis of the World Society – Innovations and Mechanisms. Journal of Sociology and Social Anthropology. Vol. II. № 3. P. 67-77.
Tarde G. (1999 (1902)). Public opinion and the crowd / G. Tarde. Translation from French, ed. P.S. Kogan. M.: Institute of Psychology, Russian Academy of Sciences, Publishing House “KSP +” (In Rus.).
Tocqueville A. (2000). Democracy in America. Chicago: University of Chicago. P.282–283. Watts D.J., Dodds P.S. (2007). Influentials, Networks, and Public Opinion Formation. Journal of Consumer Research. 34 (4): 441–458. DOI:10.1086/518527.
Wlezien C., Soroka S. (2007). Relationships between Public Opinion and Policy. Oxford Handbook of Political Behavior: 799–817.
Communicology. 2019. Vol.7. No.1
Sharkov Felix Izosimovich, Dr. Sc. (Soc.), professor at the Department of sociology, MGIMO (U) MFA of the Russian Federation;
Mikhailov Valery Alekseevich, Dr Sc. (Philos.), prof., head of the Department of sociology;
Mikhailov Sergey Valerievich, Cand. Sc (Philos.), associate prof. at the department of sociology, Tver State University. Address: 170000, Russia, Tver, ul. Zhelyabova, 33. Tver state University. Department of Sociology.
Abstract. The paper represents a review a range of theories of the relationship between public opinion and communication, offering insight into a variety of interpretations of the term «public opinion». The authors analyze various approaches to the theory of public opinion, the influence of mass media on public opinion, as well as the role played by public opinion in a democratic society. The text employs several scientific treatises to discuss some questions of communication related to public opinion and provides a review of recent findings from research carried out by most prominent scholars. An introduction of contemporary scholarship, currently not available in Russian, exposes readers to a diversity of approaches and perspectives.
Keywords: communication, convergent media, public opinion, public, mass media
Text: PDF
For citation: Sharkov F.I., Mihajlov V.A., Mihajlov S.V. Public Opinion: information and communication aspect. Communicology (Russia). 2019. Vol. 7. No.1. DOI 10.21453/2311-3065-2019-7-1-66-77.
References
Atkin C.K. (1990). Mass Communication and Public Health: complexities and conflicts.
Bianco W., Canon T. (2013). Public Opinion. In: American Politics Today. 3rd ed. New York: W.W. Norton.
Breznau N. (2016). Positive Returns and Equilibrium: Simultaneous Feedback between Public Opinion and Social Policy. Policy Studies Journal. DOI:10.1111/psj.12171.
Bryce J. The Nature of Public Opinion http://pscourses.ucsd.edu/ps200b/Bryce%20 American%20Commonwealth%20Edited.pdf.
Consent. New York: Guilford Press.
Cooley C.H. (1907). Social Consciousness. In: Publications of the American Sociological Society, 1: 97-109.
Cooley C.H. (1964). Class and American Sociology: from Ward to Ross. New York: Octagon Books. Crespi I. (1969). Toward a definition of attitude. P. 31-35 in Conrad R. Hill (ed.), Insights into Applied Behavioral Research. Kingston, R.I.: College of Business, University of Rhode Island.
Druckman J.N. (2009). Presidential Responsiveness to public opinion. The Oxford Handbook of American Presidency: 454. DOI:10.1093/oxfordhb/9780199238859.003.0008.
From critical theory to the theory of communicative action. Evolution of the views of Jürgen Habermas. Texts (2001) / Translation, compilation and notes by A.Y. Alkhasova. Ulyanovsk: UlSTU (In Rus.).
Glasser T.L., Salmon T.S. (eds., 1995). Public Opinion and the Communication of
Habermas J. (1989). The Structural Transformation of the Public Sphere (Strukturwandel der Öffentlichkeit, Neuwied 1962).
Hegel G.V.F. (1990). The Philosophy of Law / G.V.F. Hegel, transl.D.A. Kerimov and V.S. Nersesyants. M.: Mysl (In Rus.).
Katz E, Ali C., Kim J. (2014). Echoes of Gabriel Tarde: What We Know Better or Different 100 Years
Later. Los Angeles: USC Annenberg Press.
Key V.O. (1961). Public Opinion and American Democracy. Knopf.
Lieberman, D. A. (2001). Using interactive media in communicationcampaigns for children and
adolescents. In R. E. Rice & C. K. Atkin(Eds.), Public communication campaigns (3 ed.). Thousand Oaks:Sage publications.
Lippmann, Walter (1922). Public Opinion. New York: Harcourt, Brace and Company. Retrieved 3
May 2016 – via Internet Archive.
Mackinnon W. (1828). On Public Opinion in Great Britain and other parts of the World. London. Mikhailov V.A. (2018). On the question of the nature of public opinion: a communicative approach. Communicology: electronic scientific journal. Vol. 3. No 3 (In Rus.).
Milyukov P.N. (1995). Essays on the history of Russian culture. In 3 vols. Volume 3. Moscow (In Rus.).
Necker J. (1788). De l’importance des opinions religieuses. Londres, Paris.
Papadakis E. (1992). Public Opinion, Public Policy and the Welfare State. Political Studies, 40 (1): 21–37. DOI:10.1111/j.1467-9248.1992.tb01758.x.
Pierson P. (2000). Increasing Returns, Path Dependence, and the Study of Politics. The American Political Science Review, 94 (2): 251–267. DOI:10.2307/2586011. JSTOR 2586011.
Powell N.J. (1951). Anatomy of Public Opinion. New York: Prentice-Hall.
Shamir J., Shamir M. (2000). The Anatomy of Public Opinion. University of Michigan Press. Shapiro R. (2011). Public Opinion and American Democracy. Public Opinion Quarterly. 75 (5): 982–1017. DOI:10.1093/poq/nfr053.
Soroka S., Wlezien C. (2010). Degrees of Democracy: Politics, Public Opinion and Policy. Cambridge: Cambridge University Press.
Speier H. (1950). Historical Development of Public Opinion. American Journal of Sociology, Vol. 55, No. 4: 376–388. DOI:10.1086/220561. JSTOR 2772299.
Stichwe R.K. (1999). On the Genesis of the World Society – Innovations and Mechanisms. Journal of Sociology and Social Anthropology. Vol. II. № 3. P. 67-77.
Tarde G. (1999 (1902)). Public opinion and the crowd / G. Tarde. Translation from French, ed. P.S. Kogan. M.: Institute of Psychology, Russian Academy of Sciences, Publishing House “KSP +” (In Rus.).
Tocqueville A. (2000). Democracy in America. Chicago: University of Chicago. P.282–283. Watts D.J., Dodds P.S. (2007). Influentials, Networks, and Public Opinion Formation. Journal of Consumer Research. 34 (4): 441–458. DOI:10.1086/518527.
Wlezien C., Soroka S. (2007). Relationships between Public Opinion and Policy. Oxford Handbook of Political Behavior: 799–817.
