Author: Rodionova M. E.
Communicology. 2016. v.4, n.1
RODIONOVA Marina Evgenievna, Ph.D. in Economic Sociology, Associate Professor of the Chair Applied Sociology, Deputy Director for Research & Development Planning, Financial University under the Government of the Russian Federation
Abstract:In article some aspects of the international positioning of higher education institution are offered to consideration: partnership with the international organizations, using of educational platforms, creation of system of the international grants, interaction of association of graduates and an endowment-fund of higher education institution. In the conditions of geopolitical
instability and also orientation to an innovative enterprise way of development all means of communication policy are important for higher education institution.
Keywords: international positioning, institutional partnership, educational platform, endowment-fund, associations of graduates, business incubator, image-communication, communication policy.
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