DESIGN AS COMMUNICATION

Author: SHARKOV F. I., ALEKSEEV A. N., KISELEV V. M., POTAPCZUK V.A.

Communicology. 2016. v.4, n.3
SHARKOV F. I., Doctor of social sciences, Professor, Vice-rector of the PMO IN the “Academy of labor and social relations,” Head of the Department of public relations and media policy, Institute of State service and Administration of the Russian Presidential Academy of National Economy and Public Administration (RANEPA), President of the International Academy of Communicology (IAC).
ALEKSEEV A. N., President of Art Directors Club Russia, General Director of the Agency BE!MA group Mediaarts, co-Chairman of Association of communication agencies of Russia, ACAR
KISELEV V. M., Doctor of technical Sciences, Professor, Head of the Department of design, advertising and public relations, G.V. Plekhanov Economic University of Russia.
POTAPCHUK V.A., Chairman of the Accreditation Council of ACAR.

Abstract: professional-public accreditation of educational programs implemented by organizations engaged in educational activities in the field of design as an effective mechanism of interaction between contemporary higher education and the professional community.

Keywords: design, communication, Association of Communication Agencies of Russia, the professional community, professional public accreditation, accreditation, models, accreditation criteria, the assessment system of educational institutions, independent review of educational programs

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